MSC Established in Saint Louis, MO
MSC began as a small company focused on serving the shoe and leather industries.
Robert Goellner Sr. Purchases MSC From the Freeman Family
Under new ownership, MSC expanded its reach
and product offerings.
First International Partnership: Camoga Leather Machinery
MSC establishes a distribution agreement with CAMOGA, the first Italian company to partner with MSC for advanced
leather machinery.
Expanding Italian Partnerships
MSC partners with Fratelli Alberti, Galli, and OMAC to enhance its shoe production machinery lineup, with ATOM Die Cutting as a standout. Steve Goellner Sr. forges a lasting partnership with ATOM Die Cutting, shaping MSC’s future.
Atom SPA Agreement Signed
"The beginning of our most important and longest-standing partnership, propelling MSC into new markets and establishing a 50-year legacy with ATOM."
Strategic Branch Expansion
During this time, MSC opened several branches to better serve key clients in the U.S. shoe industry, expanding its presence and offerings.
1978 – MSC Nashville, TN Branch Opens
1980 – MSC Manheim, PA Branch Opens
1982 – MSC Manchester, NH Branch Opens to serve Dexter Shoe
1983 – MSC Cincinnati, OH Branch Opens to
support US Shoe (Nine West)
1985 – MSC Atlanta, GA Branch Opens
These branches allowed MSC to support clients like US Shoe (Nine West) in Cincinnati, Brown Shoe & Florsheim in St Louis, and Dexter Shoe in New Hampshire.
New Partnerships in Industrial Sectors
MSC partnered with Guidolin Davide, Imesa, FEBA, ATOM MSC LLC, Chiesa Artorige, and International Machinery to continue its growth in industrial markets.
MSC Rebrands With New Logo
A modern identity for a company rooted in family and innovation.
Cincinnati Showroom Renovated
Celebrating MSC’s future with a state-of-the-art showroom for industrial machinery.
